Evaluation of the 65th International Industrial Fair
December 18, 2024 / 2:45 PM
The 65th anniversary edition of the International Engineering Fair is successfully over and its evaluation is complete.
The feedback we receive from questionnaires, interviews and comments on social media helps us to keep MSV at the top of the most important industrial fairs in Europe.
So what was this year's anniversary MSV edition like?
MSV 2024 in numbers
Exhibitors
MSV 2024 se 1 386 exhibiting companies from 42 countries around the world.
- More than half of the exhibitors were from abroad, most of them from Germany, Italy, Switzerland and Slovakia
- 11 countries and regions had official stands sponsored by a government or export-promoting institution - China, France, India, Italy, Japan, Hungary, Poland, Slovakia, Taiwan and Ukraine
- A number of trade delegations arrived, three from the USA and others from countries such as Malaysia, Morocco and India.
Visitors
More than 55,000 visitors passed through the gates of the Brno Exhibition Centre during this year's MSV.
82% of them came from the Czech Republic, mainly from the South Moravian Region (28 %), Central Bohemia (15 %), the Zlín Region (9 %) and the Moravian-Silesian Region (8 %). 14% of the visitors came from Slovakia. The remaining visitors came from Austria, Poland, Ukraine, Germany, Hungary and Italy.
A significant part of the visitors were professionals and decision makers in companies:
- 82 % of them make investment decisions in their companies
- 51 % work in the engineering sector
- visitors spent an average of 6.62 hours at the show
- 63 % were interested in making new contacts and
- 93% of them achieved this goal
- 62,6 % of visitors plan investments and use MSV to select potential suppliers
Priorities for MSV 2025
The analysis of the MSV visitor survey helps to continuously improve the show. Several priorities for next year have emerged from this year's survey.
Supporting programme
The Digital Factory, 3DEXPO and the Technology Exposition were very popular at this year's event. Visitors appreciated the presentation of real case studies, conferences and workshops. We want to develop this area further.
Service quality
Further improvements will be made to parking logistics, toilet cleanliness and catering comfort.
Connecting exhibitors and visitors
Next year's edition will focus on new themes and more effective matchmaking tools.
Plans for 2025
Preparations for the 66th MSV 2025 are already in full swing. The Brno Exhibition Centre is already working to make next year's edition even more relevant to the needs and expectations of exhibitors and visitors. This is also thanks to the feedback received from visitors to this year's 65th edition.